Alan R. Fisher

My consulting practice primarily provides services to software suppliers and retailers. For software suppliers, I provide services related to salesperson training programs, software design and development (focusing on inventory management). I have worked on two significant projects involving B2B for two vertical retail markets.

For retailers, I provide services for buyer training (statistical analysis), open-to-buy planning, service and analysis, procedural analysis and implementation, and computer system searches. Additionally, I have been a guest speaker at various trade association events, including the PGA in the US and Premiere Golf in Spain, France, Germany, England and Scotland.

More recently, I have been helping small businesses develop marketing and sales strategies. I currently serve as an advisor to a global marketing company in the sports-related industries.

Software companies that I have consulted with on development projects include: Fairway Systems, GolfNet and Spectrum Retail (ProphetLine)

Retail clients have included Morton Golf, Saturday’s World (24 stores in junior apparel) and Pickles & Ice Cream (current client), a franchise operation.

Other projects would include evaluations and system selections for general retail and golf-related clients.

Industry Involvement

Retail Seminars - Several franchise store operations, including party stores and maternity stores, and software vendors have engaged me as a guest speaker in inventory management and systems topics.     Premiere Golf (UK) – Seminars in Marbella, Spain and Glasgow, Scotland for buyers at large scale golf retail facilities and owners/managers of resorts.

Buyer Training – These seminars were from two to five days covering the statistical analysis side of retailing. I worked with both buyers and the financial department. Clients included Saturday’s World stores, The Sports Fan, Inc., The Homestead, La Costa, Doral, Kapalua, Four Seasons – Las Colinas, The Woodlands, The American Club, Fairfield Glade, and others.

Small Business Computer Seminars – PGA Continuing Education Department  (15+ seminars)

How A Retailer Would Analyze a Golf Shop and Open-to-Buy Seminars PGA Sections – Pacific Northwest, South Texas, Carolinas, Southern California, Philadelphia, Rocky Mountain States, Colorado, New Mexico and more.

Magazine contributor – PGA Section publications – Foreward Press (PNWPGA), Nebraska PGA, Southern California PGA magazine. Premiere Golf.

1679 Appaloosa Way Oceanside, CA 92057
+1.760.724.0385 office
+1.760.724.0341 fax
+1.619.723.4653 mobile+1.760.208.4653  US Skype
+44.20.7817.0619 UK Skype
alan.fisher@retailbusiness101.com